The Hutt City Council – Proud I’m Part of ItVIDEO
Who is THE hutt city council?
The Hutt City Council provides services, facilities and programmes to Lower Hutt’s 100,000 residents and many thousands of people who visit or work here. Their vision is to deliver a better city, every day by understanding their communities’ values, building strong partnerships.
Deliverables and Outcome
The Hutt City Council would like to promote recruitment in areas with key skills shortages. The objective of this project was to enhance brand awareness surrounding their ‘Proud I’m Part of It’ brand, of which encompasses diversity, community and ultimately enhances the perception of working within the Hutt City Council. Plankton was tasked with creating four succinct, engaging and visually compelling videos to illustrate the above mentioned. We delivered four short captivating videos, showcasing energy, passion, positivity, the diversity within each role and why they are ‘Proud I’m Part of It’.
FROM TOP: Proud I’m Part of It – Lifeguard and Proud I’m Part of It – Swim Instructor video is featured.